Ikon was founded in 1999 primarily to service the Commonwealth Bank of Australia. Since then we have grown from a staff of eight to over 170 people, with offices in Australia, New Zealand and United States.

OUR CLIENTS now include iconic brands like Coca-Cola, Vodafone, Sony Music, Caltex, Goodman Fielder, Myer, and Westfield. Importantly, the Commonwealth Bank Group, and the many businesses within that group, remain one of our key clients - including Commonwealth Bank, Bankwest, Aussie, CommSec and Colonial First State.
See our client list

Ikon is proudly owned by the STW Group, opening up access to the largest Communication Group in Australasia.

IKON HAS OFFICES in Sydney, Melbourne, Perth, Brisbane, Adelaide, Auckland, Wellington and New York.
Contact us

IKONOCLASTIC BY NATURE

Being ikonoclastic means doing things differently and re-visioning popular beliefs. So what makes us Ikonoclastic? And how does being Ikonoclastic benefit you?

We start with a business problem and set out to solve it. Read More This means we think like business people first and foremost. We understand sales objectives, market share, profit requirements and share prices. We are as comfortable talking to your CFO as we are with your marketing team. More importantly, we understand how to convert these business challenges into a powerful and creative communications solution. And if communication can’t help, we’ll tell you.

We understand the importance of thinking like your consumer. Read More We place consumer understanding at the heart of our planning process, which means we only talk to your consumer when they are receptive to your message. This enhances the effectiveness of our message, because we are delivering more than ‘reach’ – we are delivering a meaningful connection with your consumers.

We are dynamic in our approach to media buying. Read More We negotiate on a client by client basis, providing complete flexibility and guaranteed cost savings. Our buying results have been independently audited ‘best in class’ both locally and internationally. Supporting this are numerous case studies where we have driven tangible revenue savings verses past media agency results.

We operate fully integrated digital services. Read More While we understand the importance of traditional media channels, digital is at the heart of our business because it is crucial to our clients’ business needs. By embracing digital to this degree we have developed a unique position in the market with everyone at Ikon having a deep understanding of all digital channels. In order to achieve this all staff undergo intense and on-going, digital training. This is complimented by 34 digital specialists who continue to push the digital boundaries and challenge conventional wisdoms to the limit.

We are 100% transparent in our business practices. Read More It’s simple - we charge you for our people, add in our costs plus a profit (with a significant portion of it at risk) and that’s your fee! We believe in full transparency so our books are open for you at any time.